Why Is Coca-Cola Buying a Stake in Monster? – Businessweek
Reuters |
Why Is Coca-Cola Buying a Stake in Monster?
Businessweek Aug. 15 (Bloomberg) — Coca-Cola agreed to swap some brands and buy a 17 percent stake in Monster Beverage Corp. for about .15 billion, increasing its bet on the burgeoning energy-drink market. Bloomberg's Duane Stanford has more on "First Up." … Coca-Cola takes .2bn stake in Monster Beverage Coca-Cola's Monster deal turns founders into billionaires Coca-Cola Gets Its Claws Into Monster |
